Daisy & Gee
The duo behind Freddie's Flowers' Sales team and creators of Re:mind.
Gee
Ex Sales Director. Expert in building and scaling sales operations from the ground up. At Freddie's from the beginning, 10+ years in high-growth D2C environments. Experienced in acquisition, retention and direct sales. Territory experience includes USA, Germany, Bristol and Manchester. Speciality: building and scaling Sales operations, training and recruiting exceptional sales agents.
Track record: FY23 built outbound phone team from scratch, delivering 11.6k customers. FY24 delivered 28% growth and 16,000 customers. FY25 on track to deliver 27,000 customers. On track to deliver 30,000 in FY26.
Daisy
Former Head of Sales at Freddie's Flowers, where I scaled the calling operation into a key UK revenue channel. Now leading Operations at Re:mind, focused on scalable growth through systems and processes, and the right AI and tech. Speciality: operational excellence and cost optimisation.
Track record: Built and managed 70+ person sales teams. Delivered a 100% uplift in calling conversion through in-house retention and reactivation strategies vs outsourced partners. Owned forecasting, budgeting, incentives and CAC/LTV — consistently hitting minimum 3:1 payback.